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Squires Resources is a Canadian search firm that specializes in creating successful employment relationships between employers and candidates. They focus primarily on Bermuda, the Caribbean, Canada, the U.S. and the U.K.
Their areas of expertise include Information Technology, Finance, Accounting, Insurance, and Sales and Marketing. They also engage in the Canadian career market, offering placement services to Canadian companies requiring staffing assistance and Canadian professionals who prefer to remain closer to home.
Having an effective website that is able to attract both employer and candidate is critical to their success.
Squires Resources had a website that was built on Flash Technology and was not searchable by major search engines like Google. This was a limiting factor as candidates perform online searches for new career opportunities – Squires Resources and the job postings need to be found.
Squires Resources set out to investigate their options. Jason Squires, Account Executive at Squires Resources comments, “we approached pavliks.com with a number of goals but primarily with the aim to improve upon SEO (Search Engine Optimization) for the career opportunities listed and other content available on our site.”
“While we considered other CMS systems including Bespoke and open source solutions, the successpavliks.com was able to demonstrate with prior Sitefinity projects combined with the support options available from a recognizable CMS provider (if needed) set it apart as a solution for our requirements.
Squires Resources chose Sitefinity CMS (Content Management System) as their solution. Sitefinity is built on Microsoft .NET technology and provides a stable and predictable development platform. The Sitefinity product is developed by Telerik which provides ongoing and predictable support and product development, an important factor for Squires Resources when considering a solution for this business-critical application.
Sitefinity CMS has SEO tools that allow Squires Resources to structure their content, key words, descriptions and tags to enhance their SEO results. Coming from a Flash Environment, Squires Resources was able to see positive results to their rankings. They can also use Smarter Stats to keep track of their web traffic and improve page content.
Although not their primary goal, Squires Resources also wanted to be able to update the content on their site. In their previous version, they had a third party provide content updates which they found to be an inconvenience. With Sitefinity CMS, they are able to make edits to the content on their site “on demand”. pavliks.com provides training to ensure content managers are comfortable with making updates and publishing them to the website. The editing tools in Sitefinity are easy and function similarly to Microsoft Word.
pavliks.com did a good job of understanding the specific details of Newport Sports business processes. The product delivered what it promised, nothing is missing!
I want to say thank you for how quickly we got help this week when our server went down. We really only ended up with one day of down time waiting for the parts. Had we not had your support I know it would have been much longer and we may have bought stuff that we really didn’t need.
-Wendat Community Programs
Our member data used to be a burden, but it is becoming an increasingly valuable asset. With Dynamics CRM, we can mine and analyze our data to better understand the people we support.
-Ontario Hospital Association
pavliks.com was a good fit for the NHLPA because of its previous experience with other professional sporting organizations.
-National Hockey League Players' Association
Quite frankly we anticipated more hiccups. But everything has been seamless and we've been able to hit the ground running.
We have been very impressed with the quality of people at pavliks.com and their ability to tackle intricately complex operations and execute to satisfaction.
The success pavliks.com was able to demonstrate with prior Sitefinity projects combined with the support options available from a recognizable CMS provider set them apart as the solution for our requirements.
Websites are an integral part of marketing today and we needed a CMS system that would meet our needs now and one that we could grow with.
Many thanks to the team at pavliks.com for providing us with a solution.
The pavliks.com team provided excellent direction, graphic design, product development and customer service. They were able to work within our budget to create a sophisticated vehicle that we can use to share information with our patients, donors, community and Board of Directors.
We are extremely satisfied with Sitefinity and will continue to use pavliks.com for years to come.
-Orillia Soldiers' Memorial Hospital
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